Why the Best Marketing Leaders Start as Writers
My path into marketing started with a blank page, not a dashboard. I studied English, fell in love with language, and spent years figuring out what words could do — before I ever called it a marketing skill. Turns out it was one of the most useful things I brought into my career.
Signals and Strategy: A Breakthrough Season Reflection
Stepping on stage at 6sense Breakthrough 25 was a reminder that smart data and strong storytelling aren’t competing ideas. Here’s what I’m carrying forward from a week that sharpened everything.